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Skills

Skills and tools.

Grouped by area of practice, with the platforms I use day to day.

Growth and go-to-market

  • Web3 growth marketing
  • Go-to-market strategy
  • Web3 user acquisition
  • Community growth and retention
  • Launch strategy
  • Retention and growth loops
  • Ecosystem growth
  • Campaign analytics

Product and strategy

  • Product positioning
  • Product strategy
  • Content strategy
  • Product education
  • Market research and due diligence
  • Competitive analysis
  • Business strategy

AI and technology

  • AI-assisted marketing automation
  • AI agents and workflows
  • Prompt engineering
  • Large language models
  • AI-native products
  • AI-assisted development
  • Web technologies (Next.js, TypeScript)
  • Technical product architecture

Web3

  • DeFi and RWA marketing
  • Token launch and TGE marketing
  • Staking and liquidity campaigns
  • Web3 gaming
  • DAOs and governance
  • Cross-chain interoperability
  • Community and ecosystem strategy

Partnerships and business development

  • Ecosystem partnerships
  • KOL and influencer marketing
  • Investor communications
  • Strategic partnerships
  • Multi-region market expansion
  • Partner onboarding

Tools and platforms

What I work with.

The platforms behind the campaigns, the research and the builds.

Blockchain Analytics

  • Dune Analytics
  • DefiLlama
  • Token Terminal
  • Glassnode
  • Messari
  • Nansen
  • Etherscan
  • Solscan

Market Intelligence

  • CoinGecko
  • CoinMarketCap
  • DefiLlama
  • Messari

AI & Automation

  • ChatGPT
  • Claude
  • Gemini
  • Perplexity
  • OpenAI Codex
  • Prompt Engineering
  • AI-Agent Workflows

Community & Growth

  • Zealy
  • Galxe
  • Telegram
  • Discord
  • X
  • Reddit
  • LinkedIn

Analytics & Reporting

  • Google Analytics
  • Google Search Console
  • Looker Studio
  • Google Sheets
  • Meta Business Suite

Product & Prototyping

  • GitHub
  • Vercel
  • Supabase
  • Figma
  • Canva
  • Notion

Available now

See the skills in use.

Projects, campaigns and results, with my role in each.